Media Training

A media interview can catapult you to fame or close doors to future opportunities. When facing the media, your success will hinge on how you craft your answers, the ways in which you maintain credibility, and your ability to navigate the complex turn-taking in a media interaction. A poorly handled interview can mean personal embarrassment, and even hurt your organization or create a new crisis.

Whether you are working with the media for the first time or make regular appearances on camera, Executive Voice will analyze your impact across a spectrum of communication competencies, then we work with you to broaden your appeal and hone your media presence. We can assist with preparing your messages (including speech writing), projecting authority and credibility, enhancing your microphone or camera behaviors, and becoming comfortable with the mechanics of your venue (we use radio and television studios to prepare you).

Based on the client’s previous media experience, our training may cover:

• Giving quotable, editable answers
• Framing issues for constituencies in your audience
• Responding to accusations and misinterpretations
• Taking control of a question
• Balancing content with sound bites
• Avoiding unrecognized habits that will sabotage your interaction
• Voice training for radio and telephone interviews

Your media appearance will probably remain on-line for years. Advance preparation will yield incalculable dividends, so contact us now.